Sunday, August 02, 2009

Online Tea Tastings

Teas Etc is pleased to be participating in a unique online tea tasting program that kicks off August 11th!

Our congratulations go out to Jason Walker of Walker Tea Review who developed this unique program in an effort to further advance the understanding of tea to enthusiasts everywhere.

Jason's love for tea began while living and working in China. His travels to various regions afforded him the chance to taste alot of tea while learning from a diverse group of experts. Developing his palate and his knowledge he returned to the US with a passion for tea that was destined to be shared. He began Walker Tea Review with written tea reviews eventually moving into video reviews. The videos feature Jason discussing, brewing and tasting a wide range of teas.

The popularity of the reviews prompted Jason to consider how to reach this vast internet audience with an interactive, educational tea tasting experience of their own. His newly developed concept is unique. Participants will order teas in advance, watch his video to see preparation ideas and tasting tips and then have a chance to interact with other participants, sharing notes and ideas on the teas.

I had the pleasure of meeting Jason at this year's World Tea Expo and have gotten to know him over the past several months. His passion for tea is easily recognized. His soft spoken demeanor and obvious tea knowledge create a comfortable atmosphere for novice and hard core enthusiasts to learn more without feeling intimidated.



Jason with Lisa Richardson of Lisa Knows Tea (right)and Lynayn Mielke East-West Tea Emporium (left), at World Tea Championship, May 2009.


We commend Jason for his forward thinking love of tea and wish him tremendous success. Check out Walker Tea Review and the new Tasting Program by clicking here.

Until next time, Beth

2 comments:

Jason Witt said...

What Jason Walker is doing here is a good way to bridge the divide between online tea reviewers and those interested who are likely many miles away. All the good tea reviewers understand that it's difficult to convey the real experience in words only and even harder without being present in person. This idea takes "interactive" to a new level and includes the viewer so he and she can taste for themselves. It's a great idea. --Jason

Lainie Petersen said...

Kudos to Jason Walker for this great idea. Jason does a great job, and I am sure he will be educating a lot of new tea drinkers with this program.